Yu-Kai Chou
Level Up! How Exponential Organizations Are Winning Big with Gamification Paid Members Public
"Gamification is the craft of deriving all the fun and engaging elements found in games and applying them to real-world or productive activities." - Yu-kai Chou, author of Actionable Gamification - Beyond Points, Badges and Leaderboards.
Exploring the Octalysis Framework: Understanding Human Motivation Through The Lens of Yu-kai Chou Paid Members Public
Yu-Kai Chou discusses the Octalysis Framework, which is a gamification framework that he created. The framework is based on the idea that motivation can be broken down into eight core drives.